Video Game Publishers Pressure Sony for PlayStation 3 Price Cut
Sony risks losing more development funds to Nintendo without price cut according to publishers
Game publishers are pressuring Sony to cut the price of the PlayStation 3 or face the risk of more development funds shifting to the Nintendo Wii according to a Bloomberg article. Sony, which used to be the undisputed industry leader, currently sits in third place for this generation’s line up of video game consoles. As the VGCHARTZ sales numbers show, the Nintendo Wii has an iron grip on first place, the Microsoft Xbox 360 sits in second, and the Sony PlayStation 3 is third.
Multiple publishers in the Bloomberg article laid down the bottom line they face due to the way console sales have played out. Development is divided in to software titles for the best selling Nintendo Wii and software titles for the rest of the market which consist of the PlayStation 3, the Xbox 360, and the PC.
Electronic Arts’ Peter Moore very directly stated in the Bloomberg article, "You can't ignore the guy who has half the market." Evan Wilson, an analyst at Pacific Crest Securities in Portland, Oregon believes Xbox 360 and PlayStation 3 titles are typically more expensive to produce and as a result, “The publishers need the PS3 install base to grow in order for most of these games to be profitable.”
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Labels: daily tech, free ps3, playstation 3, ps3 price cut, sony
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